Launch of Windows Phone 7 Expensive for Microsoft

Microsoft’s Windows Phone 7 is highly anticipated. Experts claim that the Windows Phone 7 is a crucial release for Microsoft, as over the years the Windows OS maker has been lagging behind other mobile OS manufacturers such as Apple, Google, Research in Motion, and Nokia.

Windows Phone 7 will be launched in a grand manner with an estimation cost of almost $400 million. Together with the engineering cost, the launch package will reach to about $1 billion that Microsoft and its mobile partners will eventually pay for the Windows Phone 7. With an amount estimating as much to be spent on this operating system’s launch, the Windows Phone 7 is all set to either give Microsoft a proper standing in the market or take the brand down thus disappointing its millions of loyal customers.

For its first year when it comes to marketing and development, Microsoft has already planned to spend as much as $1 billion for the Windows Phone 7 operating system. Other than that, Microsoft is urging developers to create apps for its platform, and the company has also stated that its Windows Phone 7 software development kit will be released on September 16. Let’s hope the Windows Phone 7 operating system makes Microsoft and its loyal customers proud, not forgetting the partners.